Create stories with heroes and characters that express
Posted: Mon Jan 20, 2025 5:26 am
- Coca-Cola 2.- Nike 3.- John Deere 4.- Warby Parker 5.- DR Harrys 6.- Apple 7.- Spotify 8.- Zillow Key points of storytelling Key points of storytelling Here are some key points to keep in mind when you want to create exciting and engaging stories and associate them with your brand: Develop content that highlights the human factor. Be honest. Ask yourself if you would actually be interested in reading or watching it. You have to seek to emotionally connect your customers with your brand. their personal desires or experiences. Don't make the story too long. Play with the surprise factor. Once you know what the human factor is that you can convey with your brand, you can start thinking about how your company or product can improve people's lives and create a story about it.
If your customers connect with your story on canadian hospitals email list an emotional level, they will want to be part of it. And that is the main point of storytelling in digital marketing . [bannerHero] 8 examples of effective storytelling These are some examples of storytelling from brands that know that telling stories works to connect with the public and generate engagement. 1.- Coca-Cola In the summer of 2018, Coca-Cola surprised us with an original campaign based on storytelling. The brand added proper names to its packaging so that consumers could identify with the popular soft drink. In this advertisement, we see how a young man tries to guess the name of a girl by offering her bottles with different names. The connection between the two occurs when they discover that they both share the same name, "Alex." The ad lasts 30 seconds. It talks about youth and the excitement that comes from connecting with other people with whom we share something in common.
If your customers connect with your story on canadian hospitals email list an emotional level, they will want to be part of it. And that is the main point of storytelling in digital marketing . [bannerHero] 8 examples of effective storytelling These are some examples of storytelling from brands that know that telling stories works to connect with the public and generate engagement. 1.- Coca-Cola In the summer of 2018, Coca-Cola surprised us with an original campaign based on storytelling. The brand added proper names to its packaging so that consumers could identify with the popular soft drink. In this advertisement, we see how a young man tries to guess the name of a girl by offering her bottles with different names. The connection between the two occurs when they discover that they both share the same name, "Alex." The ad lasts 30 seconds. It talks about youth and the excitement that comes from connecting with other people with whom we share something in common.