Companies hitting revenue goals still want to grow. Business owners want to increase their conversion rates and exceed benchmarks. Small changes to your conversion rates can have a substantial impact on lead generation and sales. Increasing your website’s conversion rate from 10% to 15% could increase your revenue by 50%. You will have more people entering the initial stage of your funnel and learning about your brand. Copywriters help you to achieve this by getting more out of your website’s traffic.
Website Content Writer Know Very Well Where to Put Calls to Action to Achieve the Best Possible Outcomes
Visitors won’t browse through every part of your website. They will look at some sections and ignore others. Knowing where visitors look can help you position calls to action in more populated parts of your site. Professional website copywriters look beyond how they convey your brand’s message.
Website content writing services use heatmaps to discover how visitors interact with your web pages. Red areas of the heatmap grab people’s attention, while blue regions do not get albania whatsapp number database as much traction. Most of a site’s activity occurs above the fold. This above-the-fold space represents what people can see without scrolling through your landing page. Relocating calls to actions and making other optimisations based on a heatmap’s data can increase your company’s leads. A website content writing company can assist with this service and make quick changes to capitalise on these insights.