When a holiday rolls around,

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you can send your customers a holiday email. It can be a three-sentence email that wishes everyone a Happy New Year, or a colorful banner that celebrates the Fourth of July and offers customers a discount. It can be a nontraditional holiday, too. Either way, a holiday is a good reason to reach out to your customers.





3. Keep customers coming back with regular emails
Emails help you build a lasting relationship with your belgium phone number list customers. You don’t just want one-time customers; you want loyal customers who keep coming back again and again. Email marketing can make that goal a reality. By regularly reaching out to your customers, you encourage them to make another purchase. Just like bumping into a friend on the street can lead to meeting up for drinks later, an email works the same way. The email is the spontaneous meeting, and a purchase is the result.

What kinds of emails keep repeat business booming? Again, a variety is best, but there are few emails, in particular, that help bring customers back into the sales cycle.

Reorder emails
If you have a product or service that is consistently needed, a reorder email is an excellent way to remind customers that it’s time to purchase. For instance, if you sell printer cartridges, you can send an email to a customer two weeks before the cartridge is set to run out. This requires some tracking, of course, but it’s a great way to encourage repeat business.





‘We miss you’ email
When a customer has fallen off the sales grid for a while, you can send an email that encourages them to come back. The email can say something as simple as, “We miss you.” You might include a discount to entice the customer to come back again.