CRM Integration for a $1 Million Increase

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April 23, 2024 • 4 min read Share this post Boost Your Bottom Line: CRM Integration for a $1 Million Increase in B2B Sales Struggling to turn those promising leads into sales? You're not alone. B2B businesses spend a significant amount of time and resources on lead generation, but converting those leads into customers can be a challenge. Studies show that only around 3% of leads convert into a sale on the first try.