Comfort your customers on Blue Monday!
Posted: Sat Jan 18, 2025 5:46 am
Reality or fantasy (even if the second option is probably the most plausible), Blue Monday , celebrated this year on Monday, January 20, 2025, has ended up making its mark in the news in France, particularly in marketing. A mathematical equation from a British psychologist supposed to find the day that combines the most negative factors (the end of the weekend, the post-holiday period, the cold of winter, the end of good resolutions, etc.). This day is considered the most depressing of the year and also nicknamed “Divorce Monday” because it is the day when the most divorces are pronounced during the year.
So why not make Blue Monday a little more pleasant for your customers with a professional SMS campaign full of sweetness? Boost your customers' morale with professional SMS for Blue Monday! A few days after the end-of-year holidays , Blue Monday took on its full importance during a travel agency's 2005 marketing campaign. It encouraged people to shake off the day's afghanistan phone number data blues and plan ahead by booking their future vacations. Above all, widely relayed by social networks, Blue Monday is increasingly being talked about. A marketing opportunity still underexploited by the vast majority of retailers, this day represents a good opportunity to communicate. In particular by SMS marketing (best communication channel with more than 95% reading rate).
Bet on comfort and positivity to counter Blue Monday Offer heartwarming offers that, whether you believe in the reality of Blue Monday or not, are sure to comfort and delight with professional SMS! This can be done through promotional offers that will bring instant pleasure. Or simply a little note to stay in the minds of your customers and improve your sympathy capital. Special attention for your customers will allow them to better understand this day. Depending on your sector of activity, you have practical case articles on our blog .
They can help you create an original professional SMS campaign for Blue Monday! Don't hesitate to offer visual campaigns, particularly using MMS . A GIF, an image of you or even an audio, highlight the human aspect to create a real customer experience. And to further strengthen the human side, you can opt for leaving a message on an answering machine .
So why not make Blue Monday a little more pleasant for your customers with a professional SMS campaign full of sweetness? Boost your customers' morale with professional SMS for Blue Monday! A few days after the end-of-year holidays , Blue Monday took on its full importance during a travel agency's 2005 marketing campaign. It encouraged people to shake off the day's afghanistan phone number data blues and plan ahead by booking their future vacations. Above all, widely relayed by social networks, Blue Monday is increasingly being talked about. A marketing opportunity still underexploited by the vast majority of retailers, this day represents a good opportunity to communicate. In particular by SMS marketing (best communication channel with more than 95% reading rate).
Bet on comfort and positivity to counter Blue Monday Offer heartwarming offers that, whether you believe in the reality of Blue Monday or not, are sure to comfort and delight with professional SMS! This can be done through promotional offers that will bring instant pleasure. Or simply a little note to stay in the minds of your customers and improve your sympathy capital. Special attention for your customers will allow them to better understand this day. Depending on your sector of activity, you have practical case articles on our blog .
They can help you create an original professional SMS campaign for Blue Monday! Don't hesitate to offer visual campaigns, particularly using MMS . A GIF, an image of you or even an audio, highlight the human aspect to create a real customer experience. And to further strengthen the human side, you can opt for leaving a message on an answering machine .