Enterprise Account Success Manager
Posted: Sat Jan 18, 2025 5:21 am
Once you have successfully reached out to an executive, you must ensure that you have a high-quality presentation, or sample ready. Get Referrals Referrals are a powerful source of quality leads. If someone used your product and saw great results from it, they would recommend it to their colleagues and friends. In most cases, they won’t spread the word to people with little to no interest in your product, as it will be a waste of their time.
Instead, they will ask someone who they think will usage of this application have the finances and the need for your product, which matches the description of a quality lead. However, customers won’t automatically hand you quality leads. You will have to request referrals from your customers. You can incentivize this process by offering a discount on the next purchase. Airbnb referral program Login Source: Airbnb Airbnb issues a credit to the new user that is referred, as well as to the user that made the referral.
They basically implemented a referral system that incentivizes customers who produce quality leads. If you do get in touch with a company owner or executive, you could offer them your product for free in exchange for quality leads. High-level execs network with each other all the time. If you build a good relationship with one company owner, they could introduce you to other owners and executives that would be interested in your product.
Instead, they will ask someone who they think will usage of this application have the finances and the need for your product, which matches the description of a quality lead. However, customers won’t automatically hand you quality leads. You will have to request referrals from your customers. You can incentivize this process by offering a discount on the next purchase. Airbnb referral program Login Source: Airbnb Airbnb issues a credit to the new user that is referred, as well as to the user that made the referral.
They basically implemented a referral system that incentivizes customers who produce quality leads. If you do get in touch with a company owner or executive, you could offer them your product for free in exchange for quality leads. High-level execs network with each other all the time. If you build a good relationship with one company owner, they could introduce you to other owners and executives that would be interested in your product.