The departure of the founders, the arrival of IGTV and Reels… and the end of likes (or not)
Posted: Mon Jan 06, 2025 8:46 am
All these changes caused, as happened with Jan Koum and WhatsApp , the creators who made the app possible to leave their positions at the company . Both claimed they did not agree with the way Facebook was dealing with the app and decided to leave.
In addition to all these changes, Instagram TV (IGTV) was launched in 2018 : a new section within the app profile that allowed verified accounts to upload videos up to 10 minutes long and 60 minutes long. The intention of the CEO of Meta (formerly Facebook) with IGTV was to position itself as a direct competitor to YouTube in the field of video content creation. Finally, in 2022, the platform decided to eliminate this feature to focus fully on Reels.
In 2020, Reels was also launched following the premise of TikTok, allowing users to create, edit and publish videos with different functionalities.
But it was not until May 2021 that one of the most controversial benin number data measures would arrive: stop showing the number of likes a post receives. Although this measure has not been drastic, but optional . The user can decide whether or not they want their posts to show the number of "likes" received, to do this they only have to access the Instagram settings and in the "Settings and privacy" section select the "Like Count" section.
The Kardashiangate
The highlight of Instagram in 2022 was the rebellion that some users , especially some prominent influencers, undertook against the evolution that the social network had taken throughout that year, inspired, in many ways, by the functions of TikTok .
Kylie Jenner shared a screenshot of another user's post on her stories (a feature "inspired" by another social network, Snapchat), in which she showed her longing for the good old days of Instagram as a photo-sharing app. " Make Instagram Instagram again. Stop trying to be TikTok , I just want to see cool photos of my friends."
In addition to all these changes, Instagram TV (IGTV) was launched in 2018 : a new section within the app profile that allowed verified accounts to upload videos up to 10 minutes long and 60 minutes long. The intention of the CEO of Meta (formerly Facebook) with IGTV was to position itself as a direct competitor to YouTube in the field of video content creation. Finally, in 2022, the platform decided to eliminate this feature to focus fully on Reels.
In 2020, Reels was also launched following the premise of TikTok, allowing users to create, edit and publish videos with different functionalities.
But it was not until May 2021 that one of the most controversial benin number data measures would arrive: stop showing the number of likes a post receives. Although this measure has not been drastic, but optional . The user can decide whether or not they want their posts to show the number of "likes" received, to do this they only have to access the Instagram settings and in the "Settings and privacy" section select the "Like Count" section.
The Kardashiangate
The highlight of Instagram in 2022 was the rebellion that some users , especially some prominent influencers, undertook against the evolution that the social network had taken throughout that year, inspired, in many ways, by the functions of TikTok .
Kylie Jenner shared a screenshot of another user's post on her stories (a feature "inspired" by another social network, Snapchat), in which she showed her longing for the good old days of Instagram as a photo-sharing app. " Make Instagram Instagram again. Stop trying to be TikTok , I just want to see cool photos of my friends."