Amazon fees, logistics fees and advertising
Posted: Mon Jan 06, 2025 6:30 am
TikTok Shop arrives in Spain in July . There are expectations among participants to see if it becomes a benchmark marketplace or just a bet on live shopping, although its first months in the USA and UK are promising.
That the entry of marketplaces such as Miravia or Temu at the advertising investment level has led to a greater increase in acquisition costs .
It is very important to use BI tools or specific Amazon tools such as Helium10 to support decisions based on data, which is extremely relevant on Amazon where 50% of the gross margin goes between investment.
All participants agreed that there is a great australia number data opportunity to sell in the UK and the Canary Islands , areas with less competition due to management complexities that are relatively easy to overcome (logistical costs, companies, etc.)
The great (eternal and unresolved) debate between better domains per country or single domain with subfolders.
The common practice of working with more than one courier to optimize costs and efficiency.
And in parallel, management of the relationship between teleworking and in-person work , with the question of how to deal with the loss of contact and company values, in the face of what the staff demands.
And ideas about possible data sharing at the sector level also came up, as well as other more in-depth things that will surely see the light of day this year. Lots of Leonese food, with the best guides, a walk through the centre of León, some runner meetings... Without a doubt, an edition to remember. In 2025, more and even better if possible.
That the entry of marketplaces such as Miravia or Temu at the advertising investment level has led to a greater increase in acquisition costs .
It is very important to use BI tools or specific Amazon tools such as Helium10 to support decisions based on data, which is extremely relevant on Amazon where 50% of the gross margin goes between investment.
All participants agreed that there is a great australia number data opportunity to sell in the UK and the Canary Islands , areas with less competition due to management complexities that are relatively easy to overcome (logistical costs, companies, etc.)
The great (eternal and unresolved) debate between better domains per country or single domain with subfolders.
The common practice of working with more than one courier to optimize costs and efficiency.
And in parallel, management of the relationship between teleworking and in-person work , with the question of how to deal with the loss of contact and company values, in the face of what the staff demands.
And ideas about possible data sharing at the sector level also came up, as well as other more in-depth things that will surely see the light of day this year. Lots of Leonese food, with the best guides, a walk through the centre of León, some runner meetings... Without a doubt, an edition to remember. In 2025, more and even better if possible.