Diffusion of content on social media Presence
Posted: Mon Jan 06, 2025 5:29 am
EEAT: a ranking factor? No (or, maybe, yes) EEAT stands for: experience (experience); expertise (competence); authoritativeness (authoritativeness); trustworthiness (reliability). This is the 'metric' with which Google evaluates the quality of web content and says "Ok, this site and this author are authoritative, their experience and competence guarantees the publication of correct and trustworthy information". If you respect the EEAT Google considers you like this | Roberto Serra “This other one, however, is a nobody and publishes rubbish.
Let's penalize him." If you don't respect the EEAT anhui phone data Google considers you like this | Roberto Serra Now, it is important to underline that the E-E-A-T is a metric that is not numerically quantifiable like, for example, the infamous Core Web Vitals and, therefore, does not constitute a ranking factor. At least not directly. However, the E-E-A-T can indirectly influence the ranking itself because, in fact, Google's algorithms are trained to evaluate experience, competence, authoritativeness and reliability starting from 'signals' such as: incoming links, which weigh more if they come from a site with a high reputation; mentions, which have greater value if they are on an authoritative site and/or belonging to the same niche; the diffusion of a content on social media; the quantity of 'dry' searches on a brand key; the presence of clear contact information and on the purchasing processes; the quantity and quality of reviews on independent third-party sources (including social media).
And we SEO consultants know well that these signals are an integral part of the factors that influence ranking. E-E-A-T signals Effectiveness Inbound links (they weigh more if they come from a site with a high reputation) Quantity and quality of reviews on independent third-party sources (including social media) Mentions (they have greater value if they are on an authoritative site and/or belonging to the same niche) Quantity of ‘dry’ searches on a brand key of clear contact information and on the purchasing processes Furthermore, Google itself has repeatedly underlined the importance of E-E-A-T.
Let's penalize him." If you don't respect the EEAT anhui phone data Google considers you like this | Roberto Serra Now, it is important to underline that the E-E-A-T is a metric that is not numerically quantifiable like, for example, the infamous Core Web Vitals and, therefore, does not constitute a ranking factor. At least not directly. However, the E-E-A-T can indirectly influence the ranking itself because, in fact, Google's algorithms are trained to evaluate experience, competence, authoritativeness and reliability starting from 'signals' such as: incoming links, which weigh more if they come from a site with a high reputation; mentions, which have greater value if they are on an authoritative site and/or belonging to the same niche; the diffusion of a content on social media; the quantity of 'dry' searches on a brand key; the presence of clear contact information and on the purchasing processes; the quantity and quality of reviews on independent third-party sources (including social media).
And we SEO consultants know well that these signals are an integral part of the factors that influence ranking. E-E-A-T signals Effectiveness Inbound links (they weigh more if they come from a site with a high reputation) Quantity and quality of reviews on independent third-party sources (including social media) Mentions (they have greater value if they are on an authoritative site and/or belonging to the same niche) Quantity of ‘dry’ searches on a brand key of clear contact information and on the purchasing processes Furthermore, Google itself has repeatedly underlined the importance of E-E-A-T.