Trigger: User starts an application but doesn't complete
Posted: Wed May 21, 2025 4:20 am
Content: Gentle reminders about deadlines, tips for completing specific sections, links to FAQs, and an invitation to connect with an admissions counselor.
Value: Removes friction from the application process.
"Day in the Life" Series (Segmented by Program):
Trigger: User expresses interest in a specific major/program.
Content: 3-5 emails showcasing a typical day for a student in that program (student testimonials, video snippets of classes, photos of campus life, faculty spotlights).
Value: Provides an authentic glimpse into the student brazil email list experience, helping prospects visualize themselves there.
"Scholarship & Financial Aid Alert" Series:
Trigger: New scholarships become available or financial aid deadlines approach.
Content: Details of scholarships, application processes, financial aid resources, and links to workshops or one-on-one counseling.
Value: Directly addresses a major concern for many prospective students.
Virtual Tour / Campus Experience Series:
Trigger: User expresses general interest in the institution.
Content: A series of emails featuring virtual tours of different facilities (dorms, labs, library, recreational centers), student life videos, and invitations to live virtual Q&A sessions with current students or staff.
Value: Allows prospects to "experience" the campus remotely.
II. For Current Students & Engagement
Goal: Support student success, foster engagement, and improve retention.
"Academic Success Tips" Series:
Trigger: Start of semester, mid-terms, exam periods.
Content: Study tips, time management strategies, links to tutoring services, writing centers, mental health resources, and library hours.
Value: Directly aids students in their academic journey.
"Campus Event Digest" (Personalized.
Value: Removes friction from the application process.
"Day in the Life" Series (Segmented by Program):
Trigger: User expresses interest in a specific major/program.
Content: 3-5 emails showcasing a typical day for a student in that program (student testimonials, video snippets of classes, photos of campus life, faculty spotlights).
Value: Provides an authentic glimpse into the student brazil email list experience, helping prospects visualize themselves there.
"Scholarship & Financial Aid Alert" Series:
Trigger: New scholarships become available or financial aid deadlines approach.
Content: Details of scholarships, application processes, financial aid resources, and links to workshops or one-on-one counseling.
Value: Directly addresses a major concern for many prospective students.
Virtual Tour / Campus Experience Series:
Trigger: User expresses general interest in the institution.
Content: A series of emails featuring virtual tours of different facilities (dorms, labs, library, recreational centers), student life videos, and invitations to live virtual Q&A sessions with current students or staff.
Value: Allows prospects to "experience" the campus remotely.
II. For Current Students & Engagement
Goal: Support student success, foster engagement, and improve retention.
"Academic Success Tips" Series:
Trigger: Start of semester, mid-terms, exam periods.
Content: Study tips, time management strategies, links to tutoring services, writing centers, mental health resources, and library hours.
Value: Directly aids students in their academic journey.
"Campus Event Digest" (Personalized.