Your Website Conversion Rate Will Increase With These Practical Techniques

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Your company's website serves many functions, but most companies worry about conversion rates. Driving tons of traffic to your site is great, but it's only the first step in growing your online business. The second step is convincing your site visitors to take action on your site.

What is website conversion rate?
Before we dive into how to increase your website's conversion rate, let's talk about what a conversion rate is. When you create your website, you define the specific actions you hope a user will take while on uganda phone number listthe site. For eCommerce sites, this typically means making a purchase.

For other sites, this might mean subscribing to a newsletter, downloading a guide or white paper, or inquiring about a service or offer. So, your conversion rate is the total number of site visitors who take the action you want them to take on your site, divided by the number of unique visitors to your site per month. For example, if your site gets 1,000 unique visitors per month and 10 visitors complete a site goal, your conversion rate is 1%.