Block with recommendations
Posted: Wed Jan 22, 2025 6:29 am
Recommendations are the second most important block on the page, but many ignore them. However, investors, potential clients, and recruiters pay attention to them. In this section, other specialists can share their opinion about you as a professional.
How to fill it out. Ask for recommendations from colleagues, employers, clients, investors of previous or current projects. Who is best to interview to fill out the block depends on your goals. I recommend saying directly that you are building a personal brand and would like to receive feedback from experts. Prepare a draft for the person in advance so that he spends a minimum of time. This way, any recommendation will be ready within a few days.
Page visual
At the very top of the LinkedIn page, there are iceland telegram database places for a photo and a horizontal banner. The latter affects conversions from application to contact. A person spends only a couple of seconds scanning your profile. And the visual is one of the things that will catch their eye.
How to choose. People on LinkedIn often use formal photos with crossed arms and a serious expression. In my experience, it is better to take a photo with a smile and an open pose. This way, users will feel the positive energy and want to add you as a contact. The same story with the banner. Pictures in dark tones tend to be off-putting and reduce conversions. At different points in my career, I have used both a cold blue banner and a warm light brown. The results were better with the latter.
Choose a banner based on your expertise. For example, AI entrepreneurs often use neural network images as a background image. Another option is to show yourself through your hobby. You can also add a slogan to the image: your own, your company's, or a famous person's, such as Elon Musk's. This will give an idea of the scale, professional interests, and values of the page owner.
How to fill it out. Ask for recommendations from colleagues, employers, clients, investors of previous or current projects. Who is best to interview to fill out the block depends on your goals. I recommend saying directly that you are building a personal brand and would like to receive feedback from experts. Prepare a draft for the person in advance so that he spends a minimum of time. This way, any recommendation will be ready within a few days.
Page visual
At the very top of the LinkedIn page, there are iceland telegram database places for a photo and a horizontal banner. The latter affects conversions from application to contact. A person spends only a couple of seconds scanning your profile. And the visual is one of the things that will catch their eye.
How to choose. People on LinkedIn often use formal photos with crossed arms and a serious expression. In my experience, it is better to take a photo with a smile and an open pose. This way, users will feel the positive energy and want to add you as a contact. The same story with the banner. Pictures in dark tones tend to be off-putting and reduce conversions. At different points in my career, I have used both a cold blue banner and a warm light brown. The results were better with the latter.
Choose a banner based on your expertise. For example, AI entrepreneurs often use neural network images as a background image. Another option is to show yourself through your hobby. You can also add a slogan to the image: your own, your company's, or a famous person's, such as Elon Musk's. This will give an idea of the scale, professional interests, and values of the page owner.