Page 1 of 1

The role of loyalty programs in email campaigns

Posted: Wed Jan 22, 2025 5:34 am
by Rakibul200
There’s no reason why your deals need to be equated to spam, either. As long as you set clear expectations for your list in terms of discounts, you’re golden. This example from threadless is a classic in-your-face deal that’s difficult to miss: threadless example of small business emails source likewise, coupon codes such as this one from foundry are also fair game for businesses looking to show their lists some love: foundry example of small business emails source how often should you send email blasts with deals and discounts to your list? According to our industry data, frequency varies anywhere between four and twelve monthly emails depending on your niche.

As a rule of thumb, always be testing doctor data user list and try to keep your deals as topical as possible. For example, retail businesses will regularly want to capitalize on holidays and other time-specific deals. Don’t ignore your welcome messages… a simple welcome can go a long way. Especially in a day and age where your subscribers are bombarded with marketing messages, welcome messages are too important to ignore. Seriously. Smart email marketing isn’t always about being the loudest voice in the room, but rather the friendliest.

Starting your campaigns with the right greeting not only sets the tone for future messages, but also signals that you value the attention of your subscribers. Welcome messages come in many shapes and sizes. Here’s a well-crafted welcome from zillow which sets a positive tone and provides clear actions for new subscribers to take: zillow example of business emails source welcome messages are among your business’ most important autoresponders, ultimately representing your first impression with your list for the long-term.