It is necessary to take into account that marketplaces

[sumaiyakhatun29]

Have different requirements for product photos: aspect ratio, quality (number of pixels), etc. For us, marketplaces have a number of advantages, we are completely satisfied with sales through them. Through Wildberries and Ozon, we sell many times more than through our own online store. And in the near future, we will completely abandon it.


On the one hand, we share the profit from sales with the platforms themselves, belgium email list but this is covered by the increased turnover. And in any case, selling directly, we bear the costs of transportation and communication with the end consumer. It is easier and more profitable for us to "sew" these costs into the marketplace commission. But, of course, first we need to carefully calculate whether there will be a benefit.


We have one. Many more buyers know about marketplaces now, we don’t need to invest in advertising our own store. Their customer support system is also stronger and more efficient, the platforms process orders around the clock, and we can only do this during business hours on weekdays. The only downside is that we cannot set prices ourselves – raise them at our discretion, since marketplaces are extremely active in monitoring the online store market.