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Automated emails to save time and improve your communication

Posted: Mon Jan 20, 2025 6:04 am
by monira444
Email marketing is still one of the most powerful marketing tools known today. But while it’s not new, it’s the way it’s used that has changed dramatically.

Yes, it's no longer about laboriously crafting one mailing per year for your entire database, but about setting up scenarios to automate the sending of targeted emails in a contextualized way: that's marketing automation .

An even simpler alternative is to use specialized software with hundreds of customized and automated email templates.

Check out 11 automated email examples, best practices to follow to optimize your campaigns in 2022, and tools to help you manage and monitor them!

How does an automated email work?

An automated email or "automail" is an email that is sent iceland whatsapp data to your recipients or customers automatically , that is, by itself, without you having to do anything.

All you need to do is set the day and time you want to send it, and your marketing automation software will take care of the rest! Using this software offers a number of significant advantages in your marketing management :

you save time,
you reduce your costs
you can send the right message, at the right time, to the right person quickly and easily,
you strengthen the bond with your customers,
you increase your conversion rate and therefore your sales, etc.
11 examples of automated emails for your marketing campaigns

1 - The welcome email

The welcome email is used to direct visitors to your website so they can create an account . This can be done through:

download a document
continue with an order or purchase,
subscription to a newsletter etc.
Next, schedule an automated welcome email. It’s a warm, personalized way to reach out to your customer and show them you care.

2 - The order confirmation email

Also known as transactional email , order confirmation email is a must-have email . It allows customers to check whether their order or purchase has been processed and more:

They can see a summary of their order,
they have an invoice and/or proof that the transaction was completed,
They can check that no mistakes have been made,
can track the shipment and delivery of your order.
3 - The newsletter registration email

The newsletter registration or confirmation email is essential. It should be personalized with the new subscriber’s name and should be sent automatically after they sign up. This will reassure them that their registration has been taken into account and that they cannot make a mistake about the email they receive.