Challenges and Solutions for Remote Telemarketing

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We knew our work was particularly inefficient in terms of costs and processes. Our marketing director suggested we take a closer look at Cognism.” What evaluation process did they follow? “So we thought it was time to evaluate some data providers that could handle many of these steps within a single platform.We wanted very high-quality data and functionality that could replace all of our prospecting tools and processes. It was clearly about focusing on the people we had the right contact information for rather than volume at all costs.

We thought Cognism could replace georgia telemarketing list many of the tools we already had.” How did Cognism position itself against its competitors? Antoine wanted data quality above all else. This is what he got: “The other tools had to percent of bad numbers, either missed numbers or numbers going to the wrong person.With Cognism, that has dropped to , or even .Cognism is now doing the work of Lusha, Kaspr and other vendors.

” The solution Who is Toucan's ICP? “Our ICP is made up of Chief Product Officers, Chief Product Officers, Directors of Product and Product Managers.In the current outbound process, we are targeting small businesses – say fewer than employees – in Europe and the US, particularly those in data-intensive sectors such as software publishers, financial services, energy, transportation and logistics, and professional services.” How does Toucan use Cognism? “We use the Cognism browser extension to create lists from Sales Navigator, which we then pass to the CRM and our outreach solution, Salesloft.