A content strategy helps you to find out who needs what information at what time to achieve your goal. And what the best form and the best way is to offer this information. Connecting a content strategy to an organizational goal and measuring the final result helps you to make the added value of content and your own role as a content professional clear to management.
Do the 12 steps
After years of giving content strategy workshops at home and abroad, I have come up with a methodology that allows organizations to develop their own content strategy in a practical way in 12 steps. Try it in a workshop!
What is the purpose?The organizational goal is the starting point of every content honduras mobile phone number list strategy. Whatever goal you choose, always make sure it is a goal that aligns with the experience of the management. These people are mainly concerned with achieving the organizational goals. If you can help them with a content strategy, then you should explicitly mention those organizational goals.