You can also add event parameters, which will let you assign a conversion value to each event. Oftentimes businesses consider an action on their website as having monetary value, even though the action might not be a purchase. For example, you might consider a “complete registration” event to have a $10 value.
With the Facebook pixel you can monitor what your engaged ukraine whatsapp number data 5 million audience does once they’ve landed on your website. This can help you better shift your marketing strategy to accommodate those people and direct them down the funnel until they’ve taken the desired action. For example, if your Facebook ad goal was to get purchases for a certain product and thanks to the Facebook pixel you’ve noticed that many people are adding the product to their cart and then abandoning it, you could launch a remarketing campaign targeting these people and offer them a discount to incentivize the purchase.
Using a Facebook pixel could help your business more effectively use Facebook ads. contact us for a free 30-minute consultation to discuss installing the pixel and using it to streamline your marketing strategy.