Keep posts short and to the point

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Description of procedures Publications describing various procedures should be present on the page of any master. In this way, the massage therapist answers many questions that potential clients often ask: what massage should you choose; how does the procedure go; what sensations will I experience during the session; what result to expect and others. In addition, such publications generate demand. Having seen in the materials a description of indications for massage, a user with back or neck pain will begin to think about the need to make an appointment, even if he had not intended to do so before.


Don't go into too much detail. Modern users prefer to get information quickly. As instagram database a visualization, you can use your photos during the work process or support the text of the publication with before and after pictures demonstrating the result of the procedures. Along with informational posts, you can post comparison posts, showing users the difference between massage and other methods that solve the same problem. This will help potential massage clients make a choice and strengthen their opinion that you are truly a professional in your field.


Videos and photos taken during the work are used to attract clients in various fields. For a massage therapist, this is especially relevant, since the result after the procedure is not very noticeable. Using such content will allow users to see how the session goes and what to expect. To diversify the visuals, publish more photos, film different types of massage, change locations. Additionally, you can post about the real situation and problem of the patient who contacted you, in which you tell what exactly you did and how you helped him.